Sunday, December 7, 2014

Posting Articles About Your Services to Get Clients



Once you have trained in your procedures, your challenge now is to write articles that increase your web traffic because it helps raise the popularity of your site. This works well because the article directories are enormous sites that are pre-ranked on Google.  This means that when you post an article in a directory that it has a better chance of reaching the top of the search engines than if you posted it solo on your blog.

 or services you have learned at Pinewood such as mesotherapy or injections,  you could easily end up in the top results of the search engines.


Getting Your Article to the Top of the Search Engines


Online presence means “creating a virtual buzz.” One of the ways to do this is to write twenty articles in twenty in twenty days.  The potential client or patient looking for a service like Botox or mesotherapy may read your article because it is in the top ten suggestions on the Google search page. 


When the surfer clicks on your link they are lead to the article directory. Most article directories will allow you a link to your website at the bottom of the article.  What you cannot do is write articles that are blatant advertisements for your services.

Another drawback is that many article directories also have ads on your page pointing to similar services. To combat this it is a good idea to make your article sound as expert as possible and as if the reader will not find your information anywhere else but on your site.


Where to Post Your Articles


The top five places to post your articles for massive exposure are:

Ezinearticles.com

Goarticles.com

Buzzle.com

Articlesbase.com

Selfgrowth.com


You Are The Expert In Your Neighbourhood


Yet another benefit is that the writing of articles can help establish credibility as a guru or as an expert in your field. Your exposure on the Internet in general is increased and this causes others to see you as an expert. This is what will make them click on your link and to your services. Just make sure that when you are asked for keywords that you put in local terms so that the search engine can find you. For instance, if you  have an office in Westmount, Montreal, and you are looking to attract clients for your mesotherapy practice,  make sure your content is tagged appropriately as in “mesotherapy Westmount, Montreal.”  The more specific you are, the better they will be able to locate you.


Writing articles can increase your web traffic in a viral way. Submitting your articles to the free article sites allows your articles to be picked up by other webmasters for their websites and newsletters. The more your articles are clicked on the more the search engine spiders see these as one way links to your website. This also gives you greater exposure to more readers and helps raise your rankings in the search engines.


When your articles get used on these other websites they must be used with the author bio section un-edited. This means that you can generate one way links to your website, which in turn leads to greater exposure and better rankings in the search. This is a great way to draw patients and clients to a new practice.
 
For more information about The Pinewood Institute for the Advancement of Natural Medicine courses including course outlines, detailed descriptions of courses and information about upcoming training sessions, please go www.pinewoodinstitute.com.  You can also send us an email using our email form at http://pinewoodinstitute.com/contact.aspx or call us at 416-656-8100. If you prefer to fax the number is 416-656-8107.


Thursday, December 4, 2014

Top Performing Natural Anti-Viral Agents



Winter is the time of year when both you and your patients are more susceptible vulnerable to all kinds of illnesses caused by viruses including colds, flu and cold sores. A virus is not to be confused with bacteria, which causes infection and which is a definite risk after surgery, although many of the anti-viral agents on this list actually do fight bacterial infection as well. Viruses are tiny bits of nucleic acids that contain information and use your body’s cells tor create more copies of themselves so they can make you very ill.  A sick doctor is of no use to an ill patient so taking some of these remedies as a practitioner is recommended to help ward off the viruses that might possibly be wafting through your office.

COLLOIDAL SILVER
Silver has been utilized as a medicine since ancient times to treat scores of ailments, including the bubonic plague. Colloidal silver is a suspension of pure metallic silver in water, that reduces the activity of the HIV virus in AIDS patients, slow down the hepatitis C virus and combat other viruses in general. It works by interfering with the enzymes that allow a virus to use oxygen, actually suffocating it so it cannot do damage.

Elderberries on the branch
ELDERBERRY
The common black elderberry (Sambucus nigra) has long been used to reduce the length and severity of flu symptoms.  Taking 60 ml a day for adults and 30 ml for children helps speed up recovery, often in three days. Elderberry extract dulls to the tiny spikes on a virus protein that are used to pierce and invade healthy cells.

ECHINACEA
The herb Echinacea (Echinacea purpurea) is supportive of the immune system and has a direct anti-viral action against colds and viral bronchitis.  Preparations that include both the roots and the flowering tops are the most effective at helping the body resist the viruses.

GARLIC
Garlic possesses the compounds allicin and alliion are responsible for this common plant’s reputation as a triple threat. Garlic is anti-viral, anti-bacterial and anti-fungal and it is especially effective against viruses if chewed raw.

GREEN TEA
Green tea (Camellia sinensis) contains a group of flavonoids called catechins, which appear to to be effective in inhibiting HIV, herpes simples and the hepatitis B virus.

LIQORICE
Liquorice contains a substance called glycyrrhizin that halts the replication of viruses and.  It has been noted to be effective in the treatment of many viral illnesses including viral hepatitis.

OLIVE LEAF
The leaves of Olive trees (Olea europea) contain a elenoic acid and calcium elonate that are powerful inhibitors of a wide range of viruses in laboratory tests., including influenza, herpes, polio and coxsackie viruses.

PAU D’ARCO
Pau d’arco (Tabebuia impetiginosa), is a healing inner bark that can treat colds, influenza, herpes and viral stomatis. It contains quinoids that inhibit virus replication by damaging the DNA and RNA inside the virus.

ST JOHN’S WORT
St John’s Wort (Hypericum perforatum) can treat depression and neuralgia but it also has potent antiviral chemicals called hypercin and pseudohypericin that fight off viruses that thrive by imitating existing human cells.

For best results it is highly recommended that patients and doctors use at least two of these remedies in conjunction in order to vanquish viruses.

For more information about The Pinewood Institute for the Advancement of Natural Medicine courses including course outlines, detailed descriptions of courses and information about upcoming training sessions, please go www.pinewoodinstitute.com.  You can also send us an email using our email form at http://pinewoodinstitute.com/contact.aspx or call us at 416-656-8100. If you prefer to fax the number is 416-656-8107.



Tuesday, November 11, 2014

Foods That Feed The Skin

part of your post-care talk with your patient or client after you give them a hyaluronic injection or mesotherapy treatment, you might want to discuss with them the very foundation of having healthy skin, which is to feed it with the right foods.  When it comes to expediting healing what you put in your body is as important as what you put on it.

There is real truth to the saying that “beauty starts from within” and there are foods that that contain micro-nutrients and vitamins that support the structure of skin in a way that may not be as readily apparent as, say, applying a vitamin A-retinol, but in a way that is just as important.  That is because the whole process of skin aging might be due to eating foods that have a byproduct of inflammation in the first place.

After you do your injections or therapeutic injections you can recommend that your patient consume the following nutrients that are found in various fruits, vegetables, grains and whole foods

Ripe Guava is rich in lycopene.
Lycopene - Lycopene is a powerful antioxidant that helps the skin renew and repair itself very quickly. Some of the potent sources of lycopene include canned tomato products, raw tomatoes, guava, watermelon and red papaya. Sweet potatoes, blueberries and strawberries also contain a significant amount of lycopene.

Omega 3 Fatty Acids – Foods that have these help protect the skin from the type of damage that can age skin very rapidly.  These foods include whole grains, fish and nuts.

Vitamin A – Vitamin A helps the skin turn protect itself from environmental assaults, and heal scars and wounds.  Sweet potatoes and cantaloupes applied both topically as a facial and eaten can really help speed the healing of skin that has been treated with mesotherapy.

The reason it is best to eat foods rather than take pills is that whole foods contain all kinds of phytochemicals and carotenoids that assist with skin repair and health that are simply not replicated in vitamins.

In addition, there is nothing quite as beneficial for the skin as drinking a great deal of water.  Ata minimum the skin needs between 32 and 64 ounces of liquid a day in order to be properly hydrated and not dry.  This liquid should be consumed in the form of water, fresh herb teas or fresh organic juices that have been watered down just a bit with spring water so that they are not too glycemic as your client drinks them. 

The latest recommendation for skin healing is for women to drink at least 90 ounces of water a day and men drink about 125 ounces a day.

You can also teach your client a simple test to see if he or she is dehydrated. If it does not pop back quickly then it can be a sign of dehydration.


For more information about The Pinewood Institute for the Advancement of Natural Medicine courses including course outlines, detailed descriptions of courses and information about upcoming training sessions, please go www.pinewoodinstitute.com.  You can also send us an email using our email form at http://pinewoodinstitute.com/contact.aspx or call us at 416-656-8100. If you prefer to fax the number is 416-656-8107.


Friday, November 7, 2014

Before You Treat A Patient: Notes About Mesotherapy


Before you treat a patient or client with mesotherapy there are some things that you should be aware of.  First off, mesotherapy is not necessarily for everybody and there are a couple of conditions that you should watch out for before you go ahead with treatment. Secondly there are some pre-treatment instructions that you should be giving every client to help minimize their fear, pain or any bruising afterwards.

Who Should Not Undergo Mesotherapy?

Your patient or client should not undergo mesotherapy for fat removal or body sculpting if –
  • you are currently being treated for cancer or on any chemotherapy agents
  • nursing or pregnant
  • Have a BMI over 30% (this figure represents your body mas index/Fat to muscle ration
  • If your patient does not have a spleen
  • If your patient has a disorder that makes it difficult for the skin to heal or a blood-clotting disorder
  • Some individuals with addictions related to needle use may be triggered by this treatment if they are in recovery (this should be up to the judgement of the practictioner) 
For other applications such as pain management and hair regrowth some of these conditions may not be contra-indicated.

Pre-Treatment Instructions for Mesotherapy

As with any treatment a little bit of preparation makes for a better outcome. Although there is no recovery time for most people there are few things that you can tell your clients to do in order to improve their experience.  Some of these tips might be especially applicable to your patients who experience discomfort with needles or who are just more “jumpy” or sensitive to pain than others.
  • Before the appointment it can be a good idea to have a full breakfast as this can raise pain tolerance for some individuals
  • Advise your client or patient to get a good night's sleep the night before hand as that can reduce feelings of nervousness, fear and also assist with healing
  • Studies have shown that pain tolerance is a little higher in the morning so it is a good idea to schedule appointments as early in the morning as is possible or available
  • Drinking a lot of water before the treatment helps with pain tolerance, bruising and the over all effectiveness of the treatment as it assists the body with disposing of damaged skin cells
  • If your patient or client is prone to skin infections or problems it is a good Ida for them to shower before and use betadine soap
  • Advise your client not to apply lotions or creams to the areas before they are treated
It is also a good idea for the area to be treated to be completely free of all make-up before the treatment. If you notice that your client is wearing make-up because they are getting the treatment during their work day then ask them to remove it and to be very light in application after the treatment.

Wearing clean loose-fitting clothing is also a highly advisable so that clothing rubbing against the skin does not irritate any treated areas.

Your patient should not smoke or drink alcohol before or after the treatments as the dehydration and lowered immunity can sabotage healing and good results.

For more information about The Pinewood Institute for the Advancement of Natural Medicine courses including course outlines, detailed descriptions of courses and information about upcoming training sessions, please go www.pinewoodinstitute.com.  You can also send us an email using our email form at http://pinewoodinstitute.com/contact.aspx or call us at 416-656-8100. If you prefer to fax the number is 416-656-8107.


Friday, October 24, 2014

Carpal Tunnel Syndrome Can Be Treated With Mesotherapy


Unheard of only a generation ago, carpal tunnel syndrome or CTS is the term used to describe a set of symptoms that occurs when the median nerve in the wrist is compressed or damaged. The median nerve controls the thumb muscles and is also responsible for sensations felt in the palm and the first three fingers of the hand. The carpal tunnel itself is a very small opening about one-quitter inch below the surface of the wrist through which the median nerve passes. This median nerve is vulnerable to compression or injury from a number of causes including tendonitis, bone spurs or inflammatory arthritis.

As you might already know if you are a practitioner, this is a complaint that is becoming more and more common because of the repetitive strain injuries caused by sitting in front of the computer.

The Symptoms of Carpal Tunnel Syndrome

Carpal Tunnel Syndrome
Symptoms of Carpal Tunnel Syndrome range from mild numbness and faint tingling to excruciating pain accompanied by a crippling atrophy of muscles in the thumb. Symptoms become persistent as the condition worsens and it can affect one or both hands. It can also be worse in the night or the morning when circulation slows down.

In some people the pain spreads to the forearm and shoulder, which can be treated by mesotherapy as well as other more traditional methods

Mesotherapy Treatment for Carpal Tunnel Syndrome

Acute pain can be treated by intradermal injections of inflammatory drugs. This can include substances such as lidocaine, ketophrophen lysine-acetyla toprophen lysine-acetylsalycilate 80 mg, xantinol nicotinate 100 mg, cyanocobalamine in a base of injectable water. This type of intradermal treatment has proven very effective for pain.*

Additional Care and Treatment

Your patient might also have the affected arm put in a splint, be advised rest and prescribed non-steroidal ant inflammatory drugs for the pain. If the swelling and pain is severe, some allopathic doctors will prescribe corticosteroid injections in the wrist.

If the thumb becomes too weak to use as the result of carpal tunnel syndrome surgery may be required to widen the carpal tunnel in the arm to prevent further damage to the nerves in your hands and wrists. One of the goals of mesotherapy

The only non-invasive treatment for carpal tunnel syndrome is to avoid engaging in the repetitive mechanical tests that are causing the painful condition in your wrists and hands in the first place. 

Wearing splints can help prevent flare-ups. Splints are cloth covered metal or plastic braces that attach to the forearm with an elastic bandage.

Keeping the workplace warm and dry may also prevent flare-ups.

Other tips for preventing carpal tunnel syndrome are -

  • Using the whole hand and all fingers to grip an object
  • Using a tool instead of flexing wrists too forcibly
  • Making sure that posture is correct when typing or lifting loads
  • Adjusting a computer screen so that it is about two feet away and just below the line of sight.


It can also help to buy ergonomically designed desks and furniture’ if your client spends many hours at the computer. 

Taking a ten-minute break for every hour that you work at the computer can also help prevent carpal tunnel syndrome.

For more information about The Pinewood Institute for the Advancement of Natural Medicine courses including course outlines, detailed descriptions of courses and information about upcoming training sessions, please go www.pinewoodinstitute.com.  You can also send us an email using our email form at http://pinewoodinstitute.com/contact.aspx or call us at 416-656-8100. If you prefer to fax the number is 416-656-8107.

 *  2014 Jan;27(1):49-53. doi: 10.3344/kjp.2014.27.1.49. Epub 2013 Dec 31.http://www.ncbi.nlm.nih.gov/pubmed/24478901. Retrieved October 2, 2014.